09 September 2011

Nike - Addiction


Normally, people think of addiction is something bad. Do not be addicted to this and that. Well, Nike gave the audience a new and different perspective. Addiction is also good for us as far as running goes.

This advertisement is very creative. The high contrast lighting against a person’s face was intense. The voiceover had a right pace along the slow motion picture. All other techniques were amazing and perfectly well-done. This video is something I will remember for a long time because it is so unique. After seeing this video today, it gave me a boost of energy to run.
Tip: Run and be healthy.

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